10 Email Marketing Mistakes to Avoid

  There’s an abundance of helpful information scattered across the web to help businesses improve … Read More

5 Email Marketing Metrics You Should Be Tracking

Email marketing is an effective way to communicate with your audience and sending regular campaigns … Read More

The Top 10 MailFirst Add Ons

Email Marketing continues to triumph year on year in terms of effective online marketing which … Read More

5 email marketing best practices for the new year

Email marketing consistently continues to be the ‘backbone’ of a marketer’s arsenal but … Read More

Email marketing: The importance of your data and ‘getting it right’

Many larger businesses are already dipping their toes into transforming the ways in which they … Read More

Email marketing: Personalisation may no longer be enough

Consumers are able to peek behind the online ‘curtain’ like never before; a digital world … Read More

Split. Send. Results.

Take advantage of email marketing by adopting one of the greatest powers MailFirst houses. Split … Read More

What’s new with MailFirst…

Our savviest update to arrive in our new EasyEditor templates comes in the form of … Read More

Custom ‘from’ addresses

A custom ‘from’ address gives you exclusive use of a sending domain name such as … Read More

Dynamic Content explained

As a MailFirst user you may well be familiar with the term ‘Dynamic Content’. Dynamic … Read More