Dynamic Content is essentially a way of sending out one single campaign featuring content that customises itself depending on who the recipient is, giving you the ability to make your campaign more relevant on a by-recipient basis. The most common example of this is in the use of an adviser… Read More

If you’re a Gmail user, you might have noticed the recent disappearance of the ‘Show Images’ button, which used to have to be clicked if you didn’t want to see empty boxes in the emails you received. If you didn’t click the button, you’d see a grey box or, arguably… Read More

As we plan for the future developments to come in MailFirst, we’ve taken the decision to end support of Internet Explorer 7 (IE7), as of 1st January 2014. This decision has been taken for a number of reasons but the first thing to say is that if you are still… Read More

MailFirst is updated regularly to make sure clients receive the best possible level of technology with the greatest array of features. During November, December and the beginning of January, the following updates were made to the system to aid its usability and performance. Updated social linking The social media… Read More