clientsfirst, Author at MailFirst

GDPR: Functionality updates, hints, tips & more…

As a MailFirst subscriber, you will no doubt control personal data within your account. It is your responsibility to ensure that the data within your account is compliant within the GDPR regulations. We have a long-standing relationship with a company called dotmailer, who we use when processing on your behalf… Read More

GDPR: Are You Focussing Too Much On Consent?

The GDPR deadline is looming. It’s the most significant overhaul in data protection in a generation and should be something hot on your agenda. In our recent article, What is GDPR and how will it affect professional services firms? we listed a number of steps recommended by the… Read More

5 email marketing best practices for the new year

Email marketing consistently continues to be the ‘backbone’ of a marketer’s arsenal but it is also one of the oldest tools in our kitbag. As we enter the New Year determined to fulfil our resolutions, we thought that now was the perfect time to remind ourselves of five… Read More

5 ideas to improve your financial services newsletter template

Newsletters are an effective way for advisers to communicate easily with their audience members; allowing a business to build on potential and existing relationships. To keep your audience engaged with your newsletter, it’s important for your newsletter template to reflect the savvier nature of your audience. We’ve compiled a list… Read More